The Arab Bank Group is one of the most highly respected financial institutions in the Arab world, with a global network of more than 600 branches and offices in 30 countries across five continents.
Following a period of restructuring, Gabriel worked with the senior management team to lead the brand development programme in 2006 that positioned EAB as a niche provider to private, corporate and institutional clients in Europe with interests in the Middle East – a ‘financial bridge’.
The bank is uniquely placed to offer clients seamless access to the MENA markets. Headquartered in London, with offices across Europe and in North America, it offers a comprehensive range of corporate, institutional, treasury and private banking services. On the ground support, including cash management in 17 MENA countries enables clients to do business with confidence and efficiency.
Gabriel continues to partner with EAB, promoting its strongly differentiated proposition across different channels in support of its ‘bridge to MENA’ strategy.
Our work for EAB includes: